How do I send marketing & PR assets to Wolf & Badger?

We encourage you to send all of your marketing and PR assets to allow us to better promote your brand on our website, across socials, emails and in press placements. Please see our guide below for information on the best way to send us your files.


As we regularly use lifestyle imagery that you submit to our dropbox for features within our email marketing campaigns, organic & paid social campaigns, as well as homepage and category features on our website, please double check your image usage and licensing.

All imagery used on W&B must be covered by global ecommerce rights. 

Send Us

  • Please ensure images are split into folders as below, and added to one main folder with your brand name. 

    - Product Imagery (ideally product names on images)
    - Lifestyle Imagery
    - Campaign Imagery

  • High-res: Above 1500 x 1500 pixels and as high res as possible.
  •  A variety of formats: Portrait, Landscape and Square. The more formats you send, the more channels you are likely to be featured on.
  • Photos of ALL products that are in stock on the website.
  • NO brand logos on photos or videos. 

All imagery needs to be high-res where possible (preferably over a MB) and only in JPEG or PNG format.

See the full checklist here.


How to Send Files

On your dashboard, you will see a tab called 'send assets'. Click here to share imagery with the team.

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The below video explains how to share imagery with the team and our guidelines:

DO send us lifestyle and campaign imagery

DO send up product/flat shots ✅   

Please ensure images are sorted into clear folders labelled for:

-Product Imagery
-Lifestyle Imagery
-Campaign Imagery

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Example folders:



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Please follow this process every time you add a new product or collection to the website to ensure we always have your most up-to-date imagery. We will add these to your existing file.

If you have any questions, please reach out to our community team.