Non-VAT registered UK Brands Guidance

Non-VAT registered UK Brands Guidance

If you are a UK brand who is not VAT registered this article provides general guidance on VAT treatment in the UK and how we report and handle VAT in your invoices. You must let us know if you change your VAT registration status as soon as possible so you can be invoiced accurately.

You can view and update your VAT registration number in your dashboard.  Go to 'Account Settings' > 'Billing Details' > 'Secure Billing Portal'.

Wolf & Badger UK Sales

Wolf & Badger Ltd is a UK VAT registered company. This means we are obligated to collect (and remit to the relevant tax authorities) VAT on all UK sales. All UK sales prices are VAT inclusive.

Pricing Guidance

We ask you to provide a Product Price when you upload your product. This should be the price at which you sell the product in your home market (UK), in your local currency (GBP).

In preparation for scaling your business, we recommend allowing for VAT when setting your Product Price. This means setting your price as the VAT inclusive price. For example, a product price of £120 is equal to £100 + VAT of £20. This also helps for managing margins as platforms such as Wolf & Badger will be obligated to remit the tax portion to local authorities.

We calculate commission and other item level fees using your Product Price inclusive of VAT for UK orders and on the VAT exclusive Product Price for international sales.

Registration Guidance

If you decide to become VAT registered in the UK, you will be able to charge and reclaim output VAT on UK sales on Wolf & Badger. Therefore, you may wish to consider voluntarily registering for VAT sooner rather than later, to benefit from the reclaim

You are legally obligated to register for UK VAT when your UK-based business passes the 12 month-turnover threshold (currently £90,000 per 12-month period).