Which sustainability guarantees do I qualify for?

You will be allocated guarantees based on the evidence you submit via our vetting process.
Please answer all questions carefully and truthfully, as you will need to provide supporting evidence for every guarantee you select.

Happy Worker and Independent Brand are mandatory, every brand qualifies for these by default and must submit evidence to retain them.

Beyond these two, you're welcome to apply for any of our other guarantees that are relevant to your product category, there's no cap on how many you can hold.

When selecting guarantees, make sure your claims hold true across your entire collection, not just some products.  For example, if you use leather in any part of your collection, you cannot claim that your collection is Vegan.

You can find the criteria and evidence needed for each guarantee in our Guarantees Guides before you submit your form.

We carry out ongoing spot checks and ask every brand for supporting evidence as standard. If a brand provides false information, guarantees may be removed and the brand may be suspended from the site.

Our customers trust that every brand we work with meets our ethical criteria, regardless of how many optional guarantees they hold.
This includes baseline standards that apply platform wide, for example, we do not stock fur, farmed feathers, or byproducts from endangered species. We'll continue to add new guarantees if we find an area of ethical or sustainable practice isn't yet covered.

You can view the complete list of prohibited materials, ingredients and products here.